Fundamentals and Practice of Marketing (Chartered Institute of Marketing)
by John Wilmshurst MA; FCAM; FCIM, Adrian Mackay
ISBN 13: 9780750654494
Format: Paperback (392 pages) Publisher: A Butterworth-Heinemann Title Published: 06 Aug 2002 Other Format: Paperback
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Recruiting, Retaining and Releasing People
by Adrian Mackay
ISBN 13: 9780750683067
Format: Paperback (272 pages) Publisher: Routledge Published: 23 Nov 2006
Motivation, Ability and Confidence Building in People: Applying the MAC Principles to People Management
ISBN 13: 9780750665001
Format: Paperback (416 pages) Publisher: A Butterworth-Heinemann Title Published: 23 Nov 2006
Practice of Advertising
ISBN 13: 9780750661737
Format: Paperback (400 pages) Publisher: A Butterworth-Heinemann Title Published: 17 Sep 2004
ISBN 13: 9781138153769
Format: Hardcover (392 pages) Publisher: Routledge Published: 02 Dec 2016
ISBN 13: 9781138158917
Format: Hardcover (272 pages) Publisher: Routledge Published: 13 Jan 2017
Fundamentals of Advertising
by John Wilmshurst, Adrian Mackay
ISBN 13: 9781138161498
Format: Hardcover (400 pages) Publisher: Routledge Published: 31 Mar 2017